Сегментация рынка услуг по обеспечению качества ПО и выбор целевых сегментов для компании Аплана

• Номер работы:
  487881
• Раздел:
  Все работы   →   Отчет о прохождении практики   →   Маркетинг и рекламная деятельность (PR)
• Год добавления:
  28.01.2018 г.
• Объем работы:
  16 стр.
• Выдержка из работы:
  Некоторые тезисы из работы по теме Сегментация рынка услуг по обеспечению качества ПО и выбор целевых сегментов для компании Аплана
  2. Company Services
  
  Aplana works with companies at every stage of the digital transformation journey. Aplana provides services in the field of software testing, methodology and automation of the development, organization and optimization of IT processes, maintenance and development of information systems, search and selection of IT personnel:
  Consulting:A set of services targeted to BDMs, TDMs and mid-management with the goal identify the needs of the particular company/department in Digital Transformation, set the priorities, project(s) scope, select technologies and KPIs, define project success metrics. These services can be delivered at the project initiation phase, before the real development and implementation starts, during the “continuous innovation” phase.
  Aplana workshop-style engagements typically include the following topics:
  - Digital Transformation Maturity and Readiness Assessment;
  - Technologies Selection and Scenarios Definition;
  - Typical Industrial Scenarios Discussion and Selection;
  - Project Scope and Architecture;
  - Business Model and Monetization.
  Custom Software Development:
  ........