Comparative analysis of the enterprise`s leader strategies on the exmaple of Russian and foreign companies

• Номер работы:
  312815
• Раздел:
  Все работы   →   Рефераты и реферативные задания   →   Управление персоналом (Менеджмент)
• Год добавления:
  19.10.2014 г.
• Объем работы:
  12 стр.
• Содержание:
  Introduction 3
  1 Competition and strategic development of the oil market 4
  2. Comparative characteristics of strategic development Lucoil and British Petroleum 4
  Conclusion 4
  References 4
  
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  Introduction
  
  Relevance of the topic is related to the development of the oil sector. The study analyzes the problems of the formation of a strategic alliance as the most promising form of a global corporation. Refined essence of a strategic alliance as a tool for developing and implementing policies of its member oil companies.The reasons of the development of strategic alliances, their distinctive characteristics and motivational factors of formation.Highlighted the historical stages of development of alliances in the oil industry.
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  1 Competition and strategic development of the oil market
  
  In industries with a high degree of internationalization, such as the oil industry, geographical parameters constitute the main source of competitive advantage. Companies realize that their international activities provides the conditions for expansion or differentiation of the business to reduce costs. These competitive advantages must be comparable to the costs and risks of geographic expansion. There are two main geographical strategy of international oil companies: they can act in the national (or regional) level, taking advantage of its competence in the activities of the domestic markets; they take a risk and become actors on the world market. ............